Institutional video

Institutional videos people actually want to watch

Who we are, what we do and why it matters: told with art direction, not stock footage and a generic voiceover.

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The typical institutional video looks like every other one. The differentiator is direction: a clear narrative, an own visual system and the right format — full animation, 3D, or filmed material elevated with post-production, VFX and integrated graphics. I have made brand films with high-end finishing over simple shoots: post-production is where a correct piece becomes a memorable one.

What I solve

Present the organization

The "who we are" video for web, onboarding, trade shows and sales presentations.

Elevate filmed material

Cleanup, color, set extensions, integrated graphics and VFX over your footage (your own or from a partner production company).

Results & annual reports

The year’s figures and achievements turned into animated pieces that are understood and shared.

Typical deliverables

Animated or 3D institutional video
Brand films (filmed + post-production)
Annual report and results videos
Pieces for trade shows and presentations
Short versions for social and email
Spanish and English versions

Process

  1. Conversation & diagnosis

    We define the goal, the audience and the tone. What needs to move, and why.

  2. Planning

    We turn the brief into a clear roadmap: scope, deliverables, timeline and approval points. When needed, we define the script, storyboard or animatic before production begins.

  3. Visual direction

    Moodboards, styleframes and concept. The look is approved before animation starts.

  4. Production & post

    Animation, 3D, VFX and compositing. Partial deliveries so we can iterate early.

  5. Delivery

    Masters in every format you need: campaign, social, screen or stage.

Frequently asked questions

Do you film yourself or work with production companies?

My specialty is visual direction, animation and post-production. For shoots I partner with production companies or work directly over material your team films.

How long should an institutional video be?

Between 60 and 120 seconds for the main piece, plus 15–30 second cuts for social. Longer only if the context justifies it (trade shows, onboarding).

How does a project with you start?

With a conversation: you tell me the goal, the audience and your references. I reply with an approach, estimated timeline and a quote.

Do you work with clients outside Chile?

Yes. I work remotely with brands, agencies and musicians in Chile and abroad, in Spanish and English.

What do you need for a quote?

The goal of the piece, estimated duration, delivery formats, visual references if you have them, and your ideal date. With that I can give you a clear estimate.

Shall we talk about your project?

Write me with your idea, reference or script. I reply with an approach and an estimate.

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